‘Honest-to-Goodness’ ad features local artist

(Provided Photo)
(Provided Photo)

INDIANAPOLIS (WISH) — TV viewers in Indiana may have noticed by now the state’s latest marketing campaign.

Earlier this year, the state unveiled Honest-to-Goodness Indiana as the state’s new slogan. It was received with some criticism, but state officials defended the choice.

Now, there’s a song and video ad to match.

The video shows destinations across the state, including places to bike, zip-line, drink wine, ride roller coasters and more. And, it’s all set to a song written by local singer-songwriter John McLaughlin.

Watch the video below, then comment below or on the WISH-TV Facebook page with what you think of it.

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