Hottest Indiana college basketball gear to cheer on your team

The NCAA men’s basketball tournament kicks off tonight with the play-in games and the first round begins on Thursday!

For the fourth year in a row, both Butler and Purdue have made the NCAA Tournament.

Payton Stone, District Sales Manager for LIDS, highlights Bulldog and Boilermaker gear to get you ready for the tournament.

As the leading sports retailer that has sold nearly 300 million hats since its founding, LIDS offers fans a one-stop shop for all necessities for Butler and Purdue basketball fanatics.

Stocked with the season’s most fashionable and exclusive products for men, women and kids just in time for the tournament, fans can sport the hottest styles that match their fiery personality.

Go to for the latest gear or follow LIDS on social media: