Indiana Grown launches online marketplace

INDIANAPOLIS (Inside INdiana Business) — Indiana Grown is expanding its presence throughout the state with a new online marketplace. The initiative says Shop Indiana Grown is designed to give members an additional sales outlet “during a time when online retail is critical to the success of many farms and businesses” throughout the state.

The marketplace initially includes nearly 40 vendors with more than 100 products for purchase, ranging from cheese, coffee and candy to skin care, candles and jewelry.

“This project has taken months of hard work to ensure it will truly benefit our membership,” Heather Tallman, program director for Indiana Grown, said in a news release. “We often get asked how to purchase from our members, and we are thrilled to see the consumer response to this exciting solution.”

Indiana Grown is partnering with the Indiana Small Business Development Center, which provided support to launch the e-commerce platform. Indiana Grown says the effort is part of a collaboration between the Indiana SBDC and the Indiana State Department of Agriculture to provide resources for farms and small businesses to tap into larger consumer markets, particularly during the pandemic.

You can connect to Shop Indiana Grown by clicking here.